Wild Veggie™ Launches New Products at California Campus
Frankfort, MI (September 22, 2009) —A fresh delicious new way to enjoy vegetables on-the-go is now available at the University of California San Diego. Wild Veggie™, the SouperDrink ™, is an all-natural soup or drink that can be enjoyed hot or cold, and is being introduced in convenient self-serve dispensers at the UCSD Sunshine Market. The product is also debuting two new vegan varieties to U.S. consumers.
“Wild Veggie is a healthier alternative to traditional soups. It is an all-natural product that has earned the attention of campus diners for its fresh-picked flavor, nutritious appeal and innovative serving options,” explained Chris Walrad, National Sales and Marketing Manager. “Wild Veggie is also a perfect fit for UCSD, whose students appreciate healthful products that meet strict quality standards.”
The Sunshine Market will feature Wild Veggie's two newest vegan varieties: carrot and broccoli, along with original vegan favorite, red bell pepper. All are produced in California, and are naturally low in fat and calories, good sources of vitamins and essential nutrients, and contain no artificial ingredients. The chilled soup can be enjoyed immediately as a refreshing meal or side item or can be heated for a delightful warm soup. Wild Veggie is also easy to prepare in a variety of delicious recipes.
“Sunshine Market patrons can enjoy the ease of Wild Veggie's self-serve dispensers, as well as be assured of Wild Veggie's all-natural quality,” said Walrad. “We start with fresh in-season vegetables that are minimally processed to ensure rich vegetable taste and nutrition. Wild Veggie contains no preservatives, artificial ingredients, color or trans fat.”
Wild Veggie is also becoming available at a growing number of grocery and retail environments in California and is currently sold at all Florida Whole Foods Markets. Consumers are invited to find out more about Wild Veggie products, locations and special offers at www.souperdrink.com. Distributors, restaurateurs and foodservice managers are encouraged to visit www.wildveggieus.com, or for more information, contact Chris Walrad, National Sales Manager, at 231.651.9231 or cwalrad@wildveggieus.com. Wild Veggie is distributed by Graceland Fruit, Inc., the world's largest distributor of infused dried fruits and vegetables.
