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Broker Opportunities Open for New Food Product

ATLANTA, GA (February 1, 2008) –Broker opportunities are now available in California for Wild Veggie, an innovative vegetable product being launched into U.S. markets. This new food product offers consumers a convenient way to get the nutrition they want and need with the taste of all-natural, fresh-picked vegetables.

The 2008 launch of Wild Veggie offers brokers a rare opportunity to get in on the ground floor of a new food find. Brokers specializing in health foods, frozen foods, or institutional and restaurant products will appreciate Wild Veggie’s appeal as it is all-natural, nutritious, and fast and convenient to prepare and serve. As a unique alternative to other processed vegetable products, Wild Veggie can be served hot or cold as a soup or drink and is the perfect vegetable base in recipes. Varieties include broccoli, cauliflower, red bell pepper and edamame (soybean).

Brokers also can rely on Wild Veggie’s quality assurance as it is produced and distributed by two world-renown food industry titans under rigorous standards.

Wild Veggie is produced and distributed by two world-renown food industry titans. Graceland Fruit (US), the world’s largest distributor of infused dried fruits and vegetables, entered into a joint venture with Otuska Foods (Japan) to distribute this unique vegetable product in the United States. Recognized for its unparalleled position in the industry, Graceland offers outstanding research and development, along with a breadth of product line and new product innovation processes.

The collaboration allows Graceland to expand its ability to meet growing consumer demand for healthy servings of fruits and vegetables. The two companies are further committed to offering an unparalleled quality assurance program that tracks raw materials through the manufacturing processes and distribution channels under Graceland’s highest standards.

Otsuka Foods is a major company of the Otsuka Pharmaceutical Group. Some of Otsuka’s most recognizable U.S. products include SOYJOY nutrition bars, CRYSTAL GEYSER® ALPINE SPRING WATER and NATURE MADE nutritional supplements.

Additional product details are available at www.wildveggieus.com. For more information, please contact Chris Walrad, National Sales Manager, at 231.651.9231 or cwalrad@wildveggieus.com.

       
Graceland Fruit
Proudly distributed by Graceland Fruit.

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